O’REILLY RESEARCH ON INTEGRATING DATA FOR BETTER ANALYTICS This O'Reilly Media report provides a roadmap for how to connect systems, data stores, and institutions. - Identify stakeholders: build a culture of trust and awareness among decision makers, data analysts, and quality management - Create a data plan: define your needs, specify your metrics, identify data sources, and standardize metric definitions - Centralize the data: evaluate each data source for existing common fields and, if you can, minor variances, and standardize data references - Find the right tool(s) for the job: choose from legacy architecture tools, managed and cloud-only services, and data visualization or data exploration platforms.